Apurva Chaudhary

  • Support/Service Is The New Marketing

    Couple of days ago I sent out a tweet mentioning various products/services/startups I love and use regularly. Surprisingly, no one asked me why. And since I am a woman, I will still tell you the reason. tl;dr version (my ppt skills suck, excuse the lame presentation): Support is the new marketing from unitechy Longer version:…

  • Goodbye MediaNama, Hello ClassMatrix

    It was my last day at MediaNama today and I would be lying if I said I am not emotional. Learned a lot during these 18 months working under Nikhil and his guidance. But then it’s time to move on. I remember Annkur Agarwal had once said “how can you report & analyse businesses when you…

  • Proposal To Startup Founders In Mumbai/Pune

    I’ve recently joined Rotract club of Panvel and club meetings, which are usually conducted on Sundays, tend to be boring. We keep discussing on how to make these meetings interesting and knowledgeable. I was wondering whether founders would like to demo their products to a group of very passionate youngsters. What founders get here? Members in…

  • As of July 9, 2013, DMN has 73 subscribers, 45.4% open rate and 14.4% click rate. DMN’s open rate is close to 25% more than average in business and startups lists, according to Mailchip data.

  • The Real Reason Why IVP Invested In Snapchat

    The Real Reason Why IVP Invested In Snapchat Snapchat, the instant messenger that self destructs photos, recently raised $60 million in funding which valued the company at $800 million …