Apurva Chaudhary | GTM Leader

GTM leader · Bengaluru · India / APAC / global remote

I build the revenue engine, not just the sales team.

I’m Apurva Chaudhary. I’ve spent 15+ years across enterprise sales, customer success, revenue marketing and sales operations. I help founder-led SaaS companies turn early traction into a repeatable GTM motion.

15+years across the full revenue lifecycle
$8M+pipeline delivered at Last9 in 2025
10 → 55+customer logos scaled at Last9
$1M+revenue reached in seven months at Peakperformer

Selected outcomes

Built, sold and scaled.

I work best where the company has signal, ambition and messy edges. I can close the deal, build the team and put the operating system behind both.

150% / 120% / 100%

Of annual quota at CleverTap in years one, two and three, against quotas of $1M+.

~$3.7M ARR

Closed approximately $3.7M in ARR at CleverTap.

$100K → $1M+

Led a four-person team to grow net-new revenue from $100K to $1M+ in seven months at Peakperformer.

$8M+ pipeline

Generated $8M+ pipeline in 2025 at Last9, and another $3M+ from January to June 2026.

4 SDRs

Hired, trained and coached four SDRs at Last9.

Enterprise range

Closed $30K-$200K ARR deals at CleverTap.

Experience

Revenue work, end to end.

Last9

Director, Revenue Marketing
Jan 2023 – Jun 2026
APAC
  • Built and trained a four-person SDR team and a repeatable multi-region outbound engine, delivering $8M+ pipeline in 2025.
  • Owned sales operations and the CRM/tooling stack across HubSpot, Apollo, Wingman, Clari, LinkedIn Sales Navigator and Attio, with n8n and Zapier automations.
  • Scaled the customer base from 10 logos to 55+ across India, the Middle East and Southeast Asia.
  • Built the top-of-funnel engine from scratch across outbound, events and inbound without a dedicated lead-gen team.

Last9

Sr. Sales Manager
Jul 2022 – Dec 2022
APAC
  • Joined as an early GTM hire and closed landmark enterprise accounts including Nykaa, Zoomcar, Tazapay and Amnic.
  • Closed deals while laying the foundation for the outbound motion that followed.
  • Moved into revenue marketing as the company’s needs changed.

Peakperformer

Sales Director
Oct 2021 – Jun 2022
India
  • Joined as the first GTM hire and scaled revenue from $100K to $1M+ in seven months.
  • Built the cold outreach team and outbound engine from the ground up; hired two people and managed a team of four.
  • Worked with the founders to turn early product-market signals into a repeatable sales motion.

CleverTap

Enterprise Sales Manager
Nov 2018 – Sep 2021
Mumbai
  • Closed $30K-$200K ARR enterprise deals for CleverTap’s mobile analytics and engagement platform.
  • Landed PVR, Vyapar, ICICI Lombard and Pharmeezy.
  • Used deep product knowledge and customer empathy to run consultative enterprise sales cycles.

CleverTap

Customer Success Manager – Enterprise
Jun 2017 – Oct 2018
Mumbai
  • Managed enterprise accounts including Hotstar, Jio and ClearTrip, with responsibility for adoption, retention and expansion.
  • Built the product depth and customer-first approach that became the base for my move into enterprise sales.

What I bring

One GTM system.

I connect pipeline, sales execution, operations and post-sale work instead of treating them as separate problems.

GTM & revenue

Pipeline generation, enterprise sales, revenue marketing, sales operations, SDR team building and event-led growth.

Leadership

Team management, cross-functional leadership, strategic planning and hands-on operating.

Systems

CRM design, tooling choices, data hygiene and automation that remove work rather than add process.

HubSpotAttioSalesforceApolloSales NavigatorClariWingmann8nZapierClaude CodeNotion

Outside the job title

I build things and bring people together.

The same curiosity that shapes my GTM work shows up in products, reviews and communities.

Products & writing

Cuppadata, a coffee-brewing app; a cycling-safety tool; and T3 gadget reviews. The existing Tech, Reviews and Blog pages remain available.

Communities

BCBCBath book club, Indiranagar Cycling Club and Impromptu Badminton Club.

What’s next

Hiring for a GTM leader who can still do the work?

I’m looking at VP, Director and Head of Sales roles, especially with AI companies. I’m open to India, APAC and global-remote teams.

Apurva Chaudhary · Bengaluru, India